synkd LIVE
|
|
Align with the #1 Most Trusted Organization
How much do you trust each organization?
Source: Survey Sampling International (SSI) January 2016.
The PBS "Halo Effect" Improves Brand Perception
Viewers believe PBS sponsors have a greater commitment to quality and excellence
Source: SGPTV Harris Poll. Feb 2015. Nielsen Consumer Insights
Stand Out and Own Your Category
PBS sponsors break through the clutter and enjoy category exclusivity
Source: Kantar Media, 10/15/15 (CBS). National messages only.
PBS Sponsor Messages Get Noticed
Viewers are more likely to pay attention to sponsor messages on PBS
Source: SGPTV Harris Poll. Feb 2015. Nielsen Consumer Insights
Positively Impact Your Bottom Line
PBS viewers prefer to buy products and services from PBS sponsors
Source: SGPTV Harris Poll. Feb 2015. Nielsen Consumer Insight
Reach a Premium Audience
PBS delivers affluent, educated, influential consumers
Source: 2015 Doublebase GfK MRI | 2015 Erdos & Morgan Opinion Leaders Study
Expand Reach with Multiplatform Sponsor Benefits
Extend broadcast with digital, events and custom benefits
Target Audience
Since we've been doing this for over 30 years, we know our audience by age, gender, geographic location, income level and interests. And we'd love to share you with them.
|
Branding
Branding follows a simple rule: Advertise today for a sale next year. Not everyone needs your product right now, but when they do, they'll know exactly where to get it.
|
PBS Guarantee
PBS is America's largest classroom. We are not allowed to tell people to buy your product. Instead, we use your product to educate them as to why they need it.
|
Product Placement
How it works: Nick Federoff will come to your booth with a video camera person (called a photographer) at Synkd LIVE at a specific time and date to be determined closer to the show open. He will make you comfortable by chatting for a few minutes to discuss a strategy of what you'd like to showcase. Your interview will be three minutes long. Don't worry about filling up the time as Nick will guide you along and he'll pay attention to the clock. Remember, you know your product. You're the expert. There's nothing to worry about nor prepare for. You can do this!
We will include your name, company name and website on the screen during the interview and company name plus website will be on the credits at the end of the show. Your product should pitch itself so don't act like a used car salesman. You're just having a friendly conversation with Nick. PBS has an above average intelligence so educate, not pitch. Nick will guide the interview that will best represent what your product is designed to do by asking questions the consumer needs to know.
How the show airs: The TV show is slated to run at 9AM Saturday in May 2024 (exact date TBD) on PBS|KLCS TV, Los Angeles which covers all 17 million households in southern California. We will also simulcast the show on Facebook and YouTube. Thirteen (13) weeks to the day later the show will air once again! Your segment will also be pulled from the show and given to you for world broadcast rights to post on your website with no extra remuneration needed.
We will include your name, company name and website on the screen during the interview and company name plus website will be on the credits at the end of the show. Your product should pitch itself so don't act like a used car salesman. You're just having a friendly conversation with Nick. PBS has an above average intelligence so educate, not pitch. Nick will guide the interview that will best represent what your product is designed to do by asking questions the consumer needs to know.
How the show airs: The TV show is slated to run at 9AM Saturday in May 2024 (exact date TBD) on PBS|KLCS TV, Los Angeles which covers all 17 million households in southern California. We will also simulcast the show on Facebook and YouTube. Thirteen (13) weeks to the day later the show will air once again! Your segment will also be pulled from the show and given to you for world broadcast rights to post on your website with no extra remuneration needed.
Sign up today. Limited space is available.
For more information contact Angelique Robb <[email protected]>
For more information contact Angelique Robb <[email protected]>